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eCommerce
Tuesday, July 1, 2025
Polar Analytics is an analytics platform tailored for eCommerce brands. It consolidates data from your sales, marketing, and customer tools into one dashboard.
Polar Analytics is an all-in-one data platform tailored for eCommerce brands. It consolidates data from your sales, marketing, and customer tools into one dashboard. Designed for teams that want analytics power without the need for in-house data engineering, it offers integrations, customizable dashboards, and access to raw data via Snowflake.
One of its standout features is how it works with Klaviyo: Polar can enrich your Klaviyo customer profiles with purchase data and insights, allowing you to build smarter segments and trigger more targeted email and SMS campaigns. It also integrates with Klaviyo Flows, helping brands activate marketing automation based on real-time performance trends.
Originally positioned as a reporting layer, Polar has expanded into a flexible, self-serve analytics solution that supports rapid insight generation with the help of AI.
Polar Analytics uses GMV-based pricing, similar to competitors like Triple Whale and Conjura. Here's a snapshot of current monthly pricing tiers:
In the core plan, Polar Analytics gives users:
For deeper functionality like raw data access, AI Agents and warehouse-level integrations, you’ll need to be on an enterprise or custom plan.
Running a $6M brand? You’ll pay about $1020/month with attribution features included. That adds up to $12,240 annually, before any discounts or add-ons.
On the flip side, Conjura would only cost you $799/month, plus an annual discount of 2 months’ free - totalling at $7990 for the year.
Discover Conjura’s features here.
Polar Analytics shines when it comes to flexibility and data access. Its highly customizable dashboards let teams build exactly what they need—no more, no less. With an extensive connector library, it’s one of the most integrated platforms in the eCommerce analytics space. Power users will especially appreciate the ability to access raw data via Snowflake, unlocking advanced analysis without needing to wrangle APIs. On top of that, Polar’s AI assistant lets you ask questions in plain English and receive auto-generated charts—great for teams without dedicated analysts or BI tools.
However, this power comes at a price. Once your brand crosses the $5M GMV mark, costs can climb steeply, particularly if you want advanced features like pixel attribution or Snowflake access. The user interface, while functional, lacks the visual polish seen in some competitors like Triple Whale. And for Amazon-heavy brands, the absence of an Amazon Ads connector is a notable limitation. So while Polar is a robust solution, it may not tick every box for every brand.
Polar is a great fit for in-house analytics teams who want to tinker and build custom dashboards. But if you’re after SKU-level profitability, automated product actions, AI forecasting and omnichannel analysis out-of-the-box, it may fall short.
Conjura is an eCommerce analytics platform built for performance-hungry brands that need more than surface-level dashboards. It seamlessly connects your data across every major touchpoint - Shopify, marketplaces, ad platforms, ERPs, OMSs and more - giving you a full-funnel, omnichannel view of your business in one place.
Unlike alternative analytics platforms, Conjura goes deep: it tracks profitability down to the SKU level, maps out customer journeys from first click to repeat purchase, and highlights exactly where your ad spend is working or wasting money. It's designed for brands that want to turn data into action, whether that means knowing which products are dragging down margins, which customer cohorts are worth re-engaging, or which channels are truly delivering ROI.
With rapid product innovation (11 major updates in the last 6 months), daily performance summaries, and built-in recommendations like when to raise prices or pause ads, Conjura is built not just to report the numbers, but to tell you what to do next.
Read our customer stories here.
Conjura is priced based on GMV too, but offers far more value at mid-tier levels:
Annual plans offer further discounts of up to 20%.
If your team has data chops and you want full control over your metrics and reports, Polar Analytics is a solid choice. But if you want plug-and-play profitability tracking and actionable insights across marketing, product, and operations, Conjura is built for you.
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