Triple Whale Pricing in 2025: Costs, Features and Best Alternatives

What is Triple Whale?

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Triple Whale is a marketing analytics platform built with eCommerce brands and marketers in mind. It brings together marketing performance data from multiple platforms - like Facebook, Google, and TikTok - into a single dashboard, making it easier to measure ROI and make informed decisions. It started out as a pixel-based attribution tool and has since grown into a broader analytics solution.

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Key Features of Triple Whale

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• The Pixel: Triple Whale's original claim to fame, offering cross-platform attribution.
• Anomaly Detection: AI-powered alerts flagging unusual trends.
• Creative Cockpit: Performance insights into your ad creatives.
• AI Ad Creation & Audience Building: Generate and test ads using machine learning.
• Centralized Dashboard: Combines Shopify, ad platforms, and other data sources.

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Triple Whale's Pricing Plans (2025)

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Triple Whale’s pricing is based on your Gross Merchandise Value (GMV), with more premium features unlocking at higher tiers. Here’s a simplified overview for their middle tier (Advanced):

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• $549/month for brands with $1M-$2.5M GMV
• $1,129/month for $5M-$7M GMV
• $1,849/month for $10M-$15M GMV
• $3,079/month for $20M-$30M GMV

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Triple Whale's pricing model goes all the way up to $350M GMV +.

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What Do You Get in the Advanced Tier?

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The Advanced tier unlocks a wide range of features aimed at driving growth through deeper analytics and business intelligence. For $11,290/year, you get everything in the Starter package, plus:

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• Attribution & Instant Analytics:
  
  • Total Impact Attribution
  • Subscription Data
  • Creative Analytics
  • Product Analytics
  • Cohort Analysis

• Flexible Business Intelligence:
  
  • No-Code Dashboard Builder
  • Segmentation Builder
  • Unlimited Custom Dashboards

• Data Activation Tools:
  
  • Sonar Optimize

• Additional Tools:
  
  • Multi-Store Reporting
  • Multi-Google Sheets & CSV Export

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This tier is designed for scaling brands that need in-depth data analysis without having to rely on dev or data teams.

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Total Cost Example

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Let’s say you run a brand generating $6M in GMV per year. Based on Triple Whale’s 2025 pricing, you would fall into the $5M-$7M GMV bracket, which costs $1,129/month. With 2 months free that’s a total of $11,290 per year. And if you require add-ons or enterprise-level support, the costs can escalate even further.

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Is Triple Whale’s Pricing Worth It?

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Pros:

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Triple Whale offers a comprehensive suite of marketing data integrations, making it a solid choice for brands seeking strong attribution capabilities. The platform shines with its AI-powered insights and creative optimization tools, helping marketing teams move fast and make data-driven decisions. Its cross-channel pixel attribution is one of the most powerful tools for tracking ROI across Facebook, Google, and TikTok.

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Cons:

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However, the pricing can be a significant barrier—especially for brands scaling quickly. As your GMV increases, so too does the monthly fee, and it can add up fast. Furthermore, some of the most valuable insights—like product-level profitability or in-depth customer journey mapping—are limited to higher-tier or enterprise plans. Triple Whale also doesn’t offer SKU-level profitability analysis, which can leave a gap for brands that want to understand their unit economics in finer detail.

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What If Triple Whale Doesn’t Fit Your Budget - Or You Want Deeper SKU-Level Analytics?

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Triple Whale is excellent for top-level marketing attribution, but if you need omnichannel insights down to the SKU, customer cohort, or product profitability level, you might feel a bit boxed in.

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What is Conjura?

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Conjura is an eCommerce analytics platform designed to give brands complete visibility over their performance - from customer acquisition to product returns. It unifies your data into one smart platform, turning metrics into actions that drive profit.

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Conjura’s Standout Features

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• SKU-Level Profitability: Including accurate ad spend attribution across SKUs
• Customer Journey Analysis: Understand repurchase behavior and channel attribution
• Omnichannel View: Combines all of your sales channels, including eCommerce store(s) and marketplaces.
• Customizable Dashboards: Tailored views with unique metrics that can only be found in Conjura. Navigate filters for your unique business goals and KPIs.
• Rapid Innovation: 11 major feature updates in the last 6 months
• Easy integrations: Connect with multiple eCom store platforms, ERP, OMS, marketplaces and ad platforms

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Conjura’s Pricing

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Conjura is priced based on GMV too, but offers far more value at mid-tier levels:

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• $499/month for <$2M GMV
• $599/month for $2-5M GMV
• $799/month for $5-10M GMV
• $1099/month for $10-20M GMV
• Custom pricing for $20M+

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Annual plans offer further discounts of up to 20%.

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Learn more about our pricing and plan features here.

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Conclusion

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If you're a fast-growing brand and need strong marketing attribution, Triple Whale might suit you, but be prepared to pay. For brands that want deeper visibility across the full customer and product lifecycle, and need to track profitability at the SKU level, Conjura offers a compelling, cost-effective alternative that delivers omnichannel insights for Marketing, Operations, Finance and Merchanding teams.

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Book your demo of Conjura today.