Patchworks has long been the integration engine most trusted by retail brands to move data reliably across their entire stack. Now, they’ve teamed up with Conjura, the eCommerce analytics powerhouse, to launch Patchworks Advanced Analytics, a powerful intelligence layer built specifically to help brands grow more profitably.
The Patchworks iPaaS connects your entire commerce stack, syncing data from your eCommerce platform, ERP, warehouse management system, POS and more. With real-time, reliable data at the core of your operations, you can scale faster without losing control.
Now, that data doesn’t just flow, it works for you. With Patchworks Advanced Analytics, you unlock a single source of truth across your entire business, built on the rich data running through your tech stack.
✔ Track 100s of retail-ready KPIs – no spreadsheets required
✔ Get real performance attribution (not just pretty dashboards)
✔ Measure profitability down to the SKU - including ad spend
✔ See omnichannel insights in one place, instantly
✔ Make faster strategic decisions with Owly AI agent
Patchworks' data infastructure meets Conjura's intelligence. This partnership combines Patchworks’ integration expertise with Conjura’s eCommerce analytics platform, creating a unified, AI-powered analytics solution for every team in your organisation.
From merchandising and finance to marketing and operations, Patchworks Advanced Analytics gives every team the clarity to act quickly and confidently:
Ecommerce & Digital Teams
→ Optimise conversion, fix underperforming channels, and predict demand before it hits.
Marketing Teams
→ Attribute performance with precision, and finally see what’s driving profitable acquisition - right down to the SKU.
Finance Teams
→ Forecast more accurately and understand cost drivers instantly, from fulfilment to refunds.
Merchandising & Ops Teams
→ Identify slow-movers, reduce stockouts, and know what to replenish and when.
Explore
Conjura
Unlock eCommerce performance data and gain insights that drive profit.
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